Email Deliverability Simplified | Blog

Inbox Deliverability Has a New Look

Inbox Deliverability Has a New Look

MailMonitor's Analytics Platform You aren’t imagining it…the MailMonitor Seed Testing and Sender Reputation App has a new look just in time for Fall!  And there is more to our...

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Improve Your Email Deliverability

Regardless of how your email deliverability knowledge improve through time, or how well you already use MailMonitor’s delivery and reputation reports or spam score results, there is always a point to get even better.

Do you need a personalised consultation with one of our deliverability experts?

Where We Share Our Expertise

Becoming from zero to hero with email marketing campaigns might not be an easy task for everyone. 

This is why we share useful information with our community, based on years of experience improving deliverability results for brands, marketers and email service providers.

 

5 Reasons to Never Buy Email Lists

5 Reasons to Never Buy Email Lists

With so many businesses looking to buy and sell their email lists, it's no wonder that direct marketing has gotten a bad rap over the past few years.  While some of those lists that are being sold might advertise themselves as being an "opted-in list", the reality is...

The Benefits of Double Opt-in vs Single Opt-in

The Benefits of Double Opt-in vs Single Opt-in

As part of the CAN-SPAM Act, you must obtain permission from a user before emailing them. How you obtain their permission, via single opt-in or double opt-in, is a question each business must decide for themselves. Perhaps you've already answered this question, but...

Email Strategies to Drive User Engagement

Email Strategies to Drive User Engagement

From television and radio to social media and digital marketing, there are so many ways for brands to connect with their target market these days. However, email marketing remains one of the top, and most effective, strategies brands continue to turn to in order to...

New Seeds Have Sprouted! Update Your Seed List

New Seeds Have Sprouted! Update Your Seed List

We've updated our seed list! To make sure you're using the most current seeds, login to the MailMonitor app and go to your Setup page. Copy the new list of seeds from Section 2 - Add Email Seeds. Don't forget to include your Key Email Seed in all of your tests too!...

Email Reputation and Inbox Deliverability | Their Relationship Status

Email Reputation and Inbox Deliverability | Their Relationship Status

When it comes to your email reputation (or sender reputation) and your inbox deliverability performance, they have a bit of a long-term, co-dependent relationship together. Just like any relationship, sometimes their status is deemed "complicated" and other times they...

Make Way for the New Gmail API Policy

Make Way for the New Gmail API Policy

In 2018, Google launched Gmail Add-ons, as a new way for developers to integrate their apps into Gmail.  One of the biggest goals was to create an ecosystem with a security model where user information is only shared with a developer/company when a user takes a...

Mastering Email Deliverability 

Can be easier than you think