Email Deliverability Simplified | Blog

Email Seed Testing: Truth vs. Myth

Email Seed Testing: Truth vs. Myth

Over the course of the past couple of decades, email marketers have been pummeled with information and content on email list maintenance, email validation, and email seed testing. With so much information available online, it’s hard to decipher what’s true and what’s myth.

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Improve Your Email Deliverability

Regardless of how your email deliverability knowledge improve through time, or how well you already use MailMonitor’s delivery and reputation reports or spam score results, there is always a point to get even better.

Do you need a personalised consultation with one of our deliverability experts?

Where We Share Our Expertise

Becoming from zero to hero with email marketing campaigns might not be an easy task for everyone. 

This is why we share useful information with our community, based on years of experience improving deliverability results for brands, marketers and email service providers.

 

The Benefits of Double Opt-in vs Single Opt-in

The Benefits of Double Opt-in vs Single Opt-in

As part of the CAN-SPAM Act, you must obtain permission from a user before emailing them. How you obtain their permission, via single opt-in or double opt-in, is a question each business must decide for themselves. Perhaps you've already answered this question, but...

Email Strategies to Drive User Engagement

Email Strategies to Drive User Engagement

From television and radio to social media and digital marketing, there are so many ways for brands to connect with their target market these days. However, email marketing remains one of the top, and most effective, strategies brands continue to turn to in order to...

New Seeds Have Sprouted! Update Your Seed List

New Seeds Have Sprouted! Update Your Seed List

We've updated our seed list! To make sure you're using the most current seeds, login to the MailMonitor app and go to your Setup page. Copy the new list of seeds from Section 2 - Add Email Seeds. Don't forget to include your Key Email Seed in all of your tests too!...

Email Reputation and Inbox Deliverability | Their Relationship Status

Email Reputation and Inbox Deliverability | Their Relationship Status

When it comes to your email reputation (or sender reputation) and your inbox deliverability performance, they have a bit of a long-term, co-dependent relationship together. Just like any relationship, sometimes their status is deemed "complicated" and other times they...

Make Way for the New Gmail API Policy

Make Way for the New Gmail API Policy

In 2018, Google launched Gmail Add-ons, as a new way for developers to integrate their apps into Gmail.  One of the biggest goals was to create an ecosystem with a security model where user information is only shared with a developer/company when a user takes a...

Marketing Email Deliverability Tips for Success

Marketing Email Deliverability Tips for Success

Email deliverability is more than just a buzzword marketers toss around.  It's at the core of any successful marketing strategy.  If your email deliverability rate is low, then chances are your marketing emails aren't reaching your target audience. It's time to crank...

Mastering Email Deliverability 

Can be easier than you think