Ready to Give Your Marketing Email Open Rates a Boost?

Ready to Give Your Marketing Email Open Rates a Boost?

Your email marketing efforts are only successful if your target audience actually opens your magnificently designed creations and engages with them!  But getting that 25-plus-percent email open rate gold standard can be more elusive than catching a Gyarados Pokemon!...
Email Deliverability 101: Terminology and Lingo

Email Deliverability 101: Terminology and Lingo

Being a successful email marketer in today’s digital landscape is challenging — with continually evolving regulations and changes in ISP requirements, ongoing learning is a must.  Keeping up with all the changes, vocabulary, and best practices in email...
Email Deliverability Best Practices

Email Deliverability Best Practices

According to a study conducted by RetailDive, more than 20 percent of marketing emails do not reach the inbox.  That’s a huge number and a large amount of massively missed opportunities for your business!  But don’t panic because it doesn’t have to...
Optimize Your Email Strategy for Cyber Monday

Optimize Your Email Strategy for Cyber Monday

It’s that time of the year again.  Time for family friends to come together, eat, visit….oh yes, and SHOP! While Black Friday is still a staple of the Holiday Shopping Season, Cyber Monday has made its mark as a true contender as well.  Now is the time to...