The Scary Truth: It’s Time for Your Quarterly Email Audit
Just like with your health, the health of your email reputation depends on you to get a quarterly check-up…we mean, audit. To keep your email list in tip-top shape, you should schedule the time to perform a quarterly audit. Trust us, your email reputation will...
9 Elements of an Effective Email Marketing Strategy
If you’re in business, chances are you send emails on a regular basis. And if you want to be successful and have your emails work for you, then you need an email marketing strategy. Are you having a hard time justifying your investment into your email efforts? ...
Email List Management 101
One of the core pillars of today’s marketing strategies is email marketing. In order to be successful, you first need to an email list to market and send emails to. Whether you’re an email marketing newbie or a seasoned vet, email list management is at...
MailMonitor Spam Tracking: The Tools You Need to Optimize Email Authentication
Email spams are common – these unsolicited messages are responsible for deteriorating the overall experience of subscribers and defaming email marketing as a whole. The worst part about them is that they are often unavoidable and are repetitive disruptions for end...
Email Blacklisting 101
We are living in an age where effective direct marketing has become a continually changing and growing challenge. With so many brands looking to be heard and consumers become super savvy, marketers seek new ways to be heard above all the inbox noise. In this...