Surviving the Deep Freeze: Cold Emailing After Google’s Warm-Up Service Ban

In recent news, Google has announced a crackdown on warm-up services for Gmail accounts. This change comes as a response to increasing concerns over email spam and unauthorized access. While the move is aimed at improving email security and user experience, it has sparked concerns among businesses that rely on these services to manage their […]

Mastering Your Sender Reputation: Top 7 Strategies for Email Marketing Success

busy employee using his computer to send email around the world

Email sender reputation is a significant aspect of the effectiveness of your email marketing efforts. is a measure of an email sender’s dependability. It is determined by various factors such as email engagement rates, complaint rates, and spam trap hits. A strong sender reputation indicates that the sender’s emails are more likely to be sent […]

Unlock the Secrets: Elevate Your Inbox Placement with These 5 Proven Tips!

A woman with a yellow shirt on a big envelope with her hands up with a smaller envelope

Are you having trouble getting your emails into the inboxes of your recipients? You’re not alone. Inbox placement is a prevalent issue for many marketers and business owners. But don’t worry, we’ve got you covered with these professional strategies for improving your inbox placement rates. The Importance of Inbox Placement . Inbox placement is crucial […]

3 Key Benefits of Email Deliverability: Ensuring Your Messages Land in the Inbox

Email delivery duration to inbox

This blog post will discuss the significance of email deliverability and offer tips to increase your likelihood of receiving an email. Making sure that your emails arrive in the inboxes of the appropriate recipients is essential in the realm of email communication. It’s disappointing to put time and effort into creating worthwhile material just to […]

Email Seed Testing: Truth vs. Myth

Over the course of the past couple of decades, email marketers have been pummeled with information and content on email list maintenance, email validation, and email seed testing. With so much information available online, it’s hard to decipher what’s true and what’s myth.

10 Ways to Keep Your Email Engagement Fresh and Optimized

Email Marketing continues to be one of the strongest, most trusted, ways for marketers and businesses to reach new customers and stay engaged with current customers.  If executed with purpose, personalized email engagements campaigns, are the most effective outlet for marketing hands down. Email marketing optimization is the best way to ensure the success of […]

5 Ways to Organically Grow Your Email List

For new businesses starting out, the allure of purchasing email lists is very tempting.  But as we’ve cautioned before, purchasing email lists is a dangerous business.  To ensure optimal results and protect your brand’s email reputation, you want to build your email lists organically. Growing your list is an ongoing process.  Why?  Well, statistically speaking, […]

Videos in Email Marketing: Is It a Do or a Don’t?

Using videos in email marketing isn’t new, but many businesses have avoided the practice for a variety of reasons.  With so many tools and resources available for recording and editing, it’s now much easier and far more cost effective of an endeavor for businesses of all sizes. Wondering if including videos in your email marketing strategy […]

Phishing 101: What it is and How to Protect Your Company

Phishing isn’t a new tactic, nor is it something most email marketers would ever participate in. However, in today’s cyber world, it’s worth understanding and protecting against…after all, if it’s perceived by your customers that a phishing incident has taken place, it could negatively impact your company’s reputation and your bottom-line. Phishing Basics: Definition So […]

Land in the Inbox Every Time with the MailMonitor Guide

DOWNLOAD OUR FREE GUIDE : Guide To Email Deliverability:  Land In The Inbox Every Time  Tired of watching your marketing campaigns miss the inbox?  Our guide will show you how to spam-proof your email marketing efforts and land in the inbox every time!